Rate cards, media kits and contracts

Media Hub in UGC Planner holds what you send brands before and around a deal: a rate card, a media kit, a portfolio, contract templates and pitch and reply templates. On Pro it adds Feed Planner for Instagram.

Updated

How do I make a UGC rate card?

Add your rates and audience numbers and pick one of five styles, all included on every plan: Editorial, Noir, Boutique, Studio and Minimal.

Editorial rate cardNoir rate cardStudio rate card

Which contract templates are included?

Contract templates
TemplateUse it for
UGC Standard ContractA single deliverable with basic usage rights.
Brand Deal with Usage RightsA multi-format collab with paid usage rights and exclusivity.
Affiliate AgreementCommission tracking, FTC disclosure and payout cadence.

Templates are a starting point, not legal advice. The FTC counts a financial relationship with a brand, such as a payment or a free or discounted product, as a material connection you need to disclose; see Disclosures 101 for Social Media Influencers.

Are there pitch and reply templates?

Yes: Cold pitch · first contact, Reply to brand DM and Rate quote reply.

What is Feed Planner?

Feed Planner, on Pro, connects up to five Instagram accounts. You see your real profile, drop planned posts and Reel covers into the grid and move them until the feed looks right, with captions written with AI and a reminder when it is time to publish.

What are the media kit and portfolio?

A media kit and a portfolio made from your own numbers and work, ready to send when a brand asks.

Common questions

Are the rate card styles included on Base?

Yes. All five rate card styles are on every plan.

Is Feed Planner on Base?

No. Feed Planner is part of Pro, with up to five Instagram accounts.